It was rare as an American given name before 1975. In the mid-1980s it began growing in popularity for boys after a character by this name began appearing on the soap opera Ryan's Hope. It is now more common as a feminine name, probably due to the fame of the actress Dakota Fanning (1994-).
The name has been very common throughout the English-speaking world since end of the 20th century. In the United States it reached a high point in 2017, when it ranked as the fifth most popular name for boys.
A notable bearer of this name was Marie Antoinette, a queen of France who was executed by guillotine during the French Revolution. Another was Marie Curie (1867-1934), a physicist and chemist who studied radioactivity with her husband Pierre.
In France it is occasionally used as a masculine name in pairings such as Jean-Marie.
Its modern use as a feminine name may have been influenced by the British-American author Taylor Caldwell (1900-1985). Since 1990 it has been more popular for girls in the United States. Other England-speaking regions have followed suit, with the exception of England and Wales where it is still slightly more popular for boys. Its popularity peaked in America the mid-1990s for both genders, ranked sixth for girls and 51st for boys. A famous bearer is the American musician Taylor Swift (1989-).