You're spot on (as usual) with the meaning of "Issey", Pav, according to this website:
http://www.newsearching.com/photography_book/Issey_Miyake_Fashion_Memoir.html
So, what *does* Issey Myake smell like, Pav? I'm trying to imagine this and it's difficult, as I'm not exactly a perfume kinda gal. Do they make this perfume by squeezing viscous secretions out of Issey's glands, much in the manner of poppin' a zit? Or do they procure Issey-secretions from other portions of Issey's anatomy? From the picture of Issey depicted on this website, it looks like they might have to chase a hysterically giggling Issey and rassle him to the ground first, in order to "milk" him.
The fashion world is so wacky.
-- Nanaea