I like it. It's the name of a prominent street in my city, but a street with good, artsy connections, so I think it's cool. I don't know how well the name would go over in my city - "like the street"? would prbably be brought up every single time, which would get old fast. But I still like it!
pronounce it "OZ-born", but many say it "ozburn", which is still nifty. It has great energy to it. I would use the nickname
Oz, or Ozby, but Ozzy/Ozzie is probably inevitable :)