I'd think they were doing the trendy last-name-as-first-name thing. I'd also shudder, because there's this YouTube guy named
Preston that my son likes to watch who really irritates me.
*****
And last of all an Admiral came,
A terrible man with a terrible name,—
A name which you all know by sight very well;
But which no one can speak, and no one can spell.
Robert Southey, "The March to Moscow"